by Neil Johns | Nov 6, 2020
RNIB Warm direct mail appeal This fundraising appeal is based on the story of 10-year-old Maddie and was a finalist in the Third Sector Awards. Maddie is losing her sight but can still read the books she loves, thanks to the RNIB’s large-print and audio books service....
by Neil Johns | Nov 3, 2020
Woodland Trust Membership Recruitment Pack The Woodland Trust Nature Adventures Boxes were advertised online and all 5,000 were snapped up in just 21 days. I’ve written several fundraising appeals for the trust, including walking over 20 miles around Heartwood Forest...
by Neil Johns | Nov 3, 2020
Dementia UK Annual report Dementia UK is best known for its Admiral Nurses, who offer one-to-one support and expert guidance to people with dementia and their families. For the Dementia UK 2019 and 2020 annual reports, I rewrote and edited copy written by a wide range...
by Neil Johns | Jan 5, 2020
Alzheimers Research UK Fundraising pack This one-stop fundraising guide for Alzheimer’s Research UK is packed with ideas, suggestions and practical tips for people who want to raise money to fund research into Alzheimer’s. I worked closely with the design agency to...
by Neil Johns | Nov 3, 2019
Concern Worldwide Fundraising Booklet Concern Worldwide wanted a booklet to send to regular donors, to thank them and show the difference their gifts were making. I included a series of case studies to show the charity’s impact not only in emergencies but...
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